" white paper of net of couplet of 2023 RFID passive content and zoology series report " adjustment of Rui Chi content grinds

In June the last ten-day of a month, the analyst of academy of AIoT star chart visits survey limited company of science and technology of couplet of content of Shenzhen Rui Chi, limited company of science and technology of couplet of content of Shenzhen Rui Chi all the time since devote oneself to content couplet net (the development of IoT) industry, it is the enterprise of new and high science and technology that research and development of a market, production, sale is an organic whole, have old industry experience, cast-iron quality pipe controls a system, the domain such as medical treatment of asset of can retail, intelligence, wisdom and net of couplet of industrial other people offers dedicated Yu Weizhi passive RFID label&Pass design of feeling product research and development and production to make. Hold to home and overseas market work along both lines, it is 500 strong companies of world of domestic and international much home successfully to cooperate via old effort, for example: BMW, daimler, goodyear, safran, national electrified wire netting, chinese petrifaction.

RFID label staple market is to apply a shoe to take, the setting such as retail, content shedding, but competing in these application had been to turn white-hot, go all out produce can, spell system capacity to had gone up very hard with international the company of a few label of the head competes, spell innovation only, spell poor dissimilation, how to assure oneself " special " it is to be placed in label enterprise to develop viatic difficult problem, the competition of label enterprise has evolved for " special " competition, so is couplet of Rui Chi content how to be made " special " core competition ability?

"Special " in the market

Rui Chi early begins layout foreign market, it is more in last few years regard centre of gravity as foreign market, home market environment is very involute, coessential change serious, easy in the lair that is immersed in price war, the user outside opposite Yu Hai pays attention to character more, brand, go after rationality to the price so, won't go after low blindly.

"Special " in the brand

Rui Chi pays attention to oneself brand very much make, the trademark is well-known degree going up somehow the competition ability that decided an enterprise, old brand is managed, let Rui Chi overseas build a brand famous degree, couplet of Rui Chi content is wholy-owned 2020 buy Farsens of company of chip of sensor of UHF+ of European famous passive, brought international force for Rui Chi.

"Special " ongoing hair

Rui Chi is not satisfied in flexible the market success that fights a metal to obtain, client of active arrange with, cooperate a client to develop new product contented more is custom-built the requirement that change, among them representative is tire TPMS (passive embryo lukewarm embryo is pressed monitor) , the market demand of tire label is very big, tire tycoon Mi Jilin has announced a plan 2023 label of the RFID on all fronts product, brand of other domestic and international tire catchs up with is time problem only, but demand of this product technology is high, test cycle is long, test cost is high, safe standard is high, also mean devoted on research and development resource to want more, technical challenge is bigger also, but brought industry value tall, competitive camp is big also, can make oneself core competition ability, rui Chi relies on oneself advantage layout, had succeeded at present as well-known as international trademark (solid is distinctive, times endurance, general benefit department is connected, equestrian card) establish cooperative relationship.

More than at this kind of product, company controller gives the level that we introduce a company to go up in the product: "Big client of Rui Chi perhaps must not exceed company whole sale with type product sale 30% " , allow a company fight risk ability to maintain in higher level, the research and development of company of corresponding ground test and innovation ability. To satisfy client diversification requirement, roll out UHF+ sensor chip, passive is measured lukewarm, measure pressure, humidity, LED bright light inquires, displacement, torque, say to weigh, intelligent switch a series of intelligent artifacts.

The industry content of label of more RFID special type, detailed sees " series of zoology of net of couplet of 2023 RFID passive content reports " .