On June 28, content of wisdom of 2023 whole worlds sheds a peak to be able to go up, the character express business that continuous heavy rain of CEO10000 of dish bird group represents to will push out battalion " dish bird fast give " . The organization of Duan Ali group changes before and fractionation, dish bird appears on the market to be carried program. We know dish bird is before this more it is the digitlization technology service that provides backside for express company, this stand to roll out self-supporting express brand downstage, mean dish bird to be in energetically distribution content sheds whole business board piece, enlarge the service capacity that faces open market, appear on the market rhythm is carried further fast.

Executive vice-chairman of group board of directors holds Alibaba part-time the Cai Chongxin of president of dish bird group also is in the peak is made public first with video form on the meeting " appear " . Of refer dish bird next, cai Chongxin says " face the market, wisdom content that confronts a client to shed a business as independence, dish bird also can hold to number wisdom to change, the strategic direction of globalization, industrialization, throw construction content to shed ability continuously " . So, dish bird fast give roll out, what can you bring to change to express industry?

Dish bird fast those who give pair of mark is Beijing east, suitable abundant

10 thousand continuous heavy rain express, "Chinese express market grows enoughly fast, enough also big, need content sheds an industry to provide mutiple level supply, dish bird hopes to make the quality service that provides sexual price to compare more, the new requirement that contented businessman appears ceaselessly " . Dish bird fast give advocate dozen " character express, good with not expensive " , nearly 300 cities offer commitment deliver goods does not come to go up need compensate, effectiveness for a given period of time is amounted to half days the most quickly, nightly pull receive the service that waits for sexual price to compare, form poor dissimilation with existing express company complementary. New the dish bird that establish fast give will aim at " character express " business, from dish bird fast in light of the fixed position that give, at present dish bird fast the market share more of the competition that give place pointed to Beijing of Dong Heshun abundant " cake " , kept away from to cooperate with dish bird deepness " 3 are amounted to " .

In fact, dish bird fast give roll out be not be born of express delivery of home of sortie of dish bird first time to deserve to send, red bird sends continuously is the express business with self-supporting bird of the dish before this, offer regional, this locality to change deserve to send. Relevant personage introduces dish bird, "Dish bird fast give " come from namely at " red bird sends continuously " upgrade -- the network deserves to go up in red bird be born, augment site, built the infrastructure such as center of the trunk road transportation that crosses a province, have a change of luck, upgrade for national express. On congress, 10 thousand continuous heavy rain mentioned red bird to send brand acknowledge to spend not high issue continuously. He thinks, a few years as the past dish bird is opposite of network of national trunk road transportation, transport build, the construction of express ability, dish bird must make a few changes in new level, satisfy the requirement that its client furnishs to high quality express, this also is dish bird upgrades the main reason of its express brand.

Since dish bird fast give advocate hit half days to amount to, amount to when morrow, deliver goods comes and nightly pull close wait for high quality service, in the whole nation nearly 300 cities offer evening to arrive, damaged needs compensate, do not come to need compensate, mix in road intercept 5 100% acceptance such as destination are changed in road. How to accomplish affirmatory service, so the digitlization technology of backside upgrades indispensable, RFID regards a number as the main technique of perceptive identifying, promotion other people regards as to shed efficiency to produce decisive effect in the setting such as bag of sorting of storage check, intelligence, change trains, did not produce the effect of RFID nevertheless the biggest. Actually friendly business already built certain precipitation on express service, if why go up to pull open the difference with friendly business further in existing service, on the technology upgrade application considers as individual of RFID application enlarge among them very necessary, but at present RFID returns the pain spot with not little presence in the application on wrap up.

The two big challenges of the RFID on wrap up of domestic express delivery: Cost and produce can

Scan widely arrives on international, ups has taken the lead in planning to use RFID label on wrap up, the sets an example to had proved RFID label wrap up applies on investment benefit feasibility of international head enterprise, nevertheless investment benefit analysis is building the wrap up market in UPS to carry unit price is to exceed what Xiaobao installs to remove valence to be 8.8 dollars, exceed what pack greatly to remove valence to fall for the premise of 22.85 dollars, unit price of domestic express delivery and abroad differ tremendous, be as follows according to Chinese post office and disposal data of academy of AIoT star chart:

Origin: National post office, academy of AIoT star chart " white paper of industry of network of couplet of passive content of 2023 China RFID "

The biggest challenge that is placed before reality so is cost pressure, profit margin of whole of industry of domestic express delivery is very low, from express business for, the price that sheds wrap up label to content anticipates extremely low also, their expectation price is lower better; From RFID label even if is to use homebred chip for the enterprise, below existing workmanship, the gain of label manufacturer will be extremely small do not make money even, below the circumstance that cannot achieve a balance, industry driving force is not tall.

Another is challenged even if produce can problem, once wrap up of content shedding express uses RFID label in the round, showing some yield can not follow completely go up, and should expand produce can (increase bind calm machine) speed also so won't fast.

So, don't these challenges have law of deal with according to law to solve? Not be of course, we know chip cost of upper reaches occupies the 50%-60% of whole label on cost, if be upriver enterprise of the representing with chip,the biggest conformity still has the cost that can accomplish certain space limits to drop; And enterprise of downstream express head is in channel, cost, service, brand is obtained on capital even further additional perhaps benefit, so this kind of balance can be built. In produce can enterprise of the label after respect market rises or equipment company can expand produce can, and the industry also won't be used in the round at a draught, it is head enterprise is the first commonly, divide batch to use, such yield can the problem also can be solved.

Dish bird whole trench and capital position, for RFID label the application on wrap up created a condition

We introduced RFID to lap label answers the method of the challenge in front, as dish bird fast give roll out, the individual thinks the condition had been had now, in chip backside of the bird that carry course is standing crop elder brother, by the shipment of chip of RFID electron label of dish bird dominant the quantity already exceeded 100 million, chip end has speech right, can the control RFID cost of the oldest rate; In downstream application end has dish bird fast give, through RFID promotion supplies the efficiency of catenary, build industry dominant position, driving force will be more powerful, from go up to next whole trench layout, best balance can be achieved on cost and benefit.

Once dish bird used RFID really, and be on efficiency and service achieve the result of expectation, so Beijing east, these express industries that serve with character affirm suitable abundant to also must catch up with, so the application that RFID label laps in express is blossom everywhere truly, so dish bird fast give roll out, it is to have to RFID application very big urge action, RFID label application welcomes good opportunity, OK and bold make conclusions the applied in sight that RFID label laps in express. The application of more RFID and development state of affairs, detailed sees " white paper of industry of network of couplet of passive content of 2023 China RFID "